#Stitches want to paly soundbyte professional#

So, when I heard about the job opening, and saw that it aligned very closely with my skills, expertise and professional ambitions, I immediately became interested in learning more.

Since then, Irdeto has always appealed to me, primarily because it is so active within many lines of businesses and constantly at the forefront of meaningful technological ingenuity. Here’s what she had to say: Q: What drew you to cybersecurity marketing/PR and to your current role at Irdeto?Ī: Several years ago, as a master’s student, I worked on a project with Irdeto so I knew from firsthand experience what an innovative and fun company Irdeto is. To hear the perspective from the client side, we recently sat down with Sanna-Maaria Mattila, the senior manager of global PR and communications at cybersecurity client Irdeto, a leader in digital platform security. I’ve written a lot in recent years about what marketers need to know about cybersecurity PR, how infosec analysts play such a major role in shaping the industry and most recently, about how cybersecurity journalists responded to marketing initiatives tied to COVID-19. While all of these industries are both transcendent and distinctive in their own ways, none of them move at the accelerated pace of cybersecurity, nor do they sell products and services within such a hyper-saturated competitive landscape. It’s hard to describe just how unique cybersecurity is in comparison to other rapidly evolving industries, such as healthcare technology, Fintech and various B2B SaaS segments, such as supply chain tech and retail tech.

Stitches want to paly soundbyte